Carrying the slogan “Touch the heart – Spread the smile”, the contest has attracted the participation of nearly 400 contestants from four AEONMALL Vietnam’s shopping centers. The 8 most talented contestants among those attend the final round after joining serious training course with Japanese experts and passing two extremely difficult rounds.

Role Play Contest 2018 consists of three rounds, to reach the final round, contestants have to go through two difficult ones. In the first round, all contestants have only 3 minutes to welcome, understand customers’ needs and introduce the most suitable product to convince customers and close sales. Moving to the second round, 108 contestants are challenged by more demanding customers; at the end, 8 outstanding contestants are chosen to compete in the final round of Role Play Contest 2018.

  1. Le Thi Mai Phuong – H.I.S Song Han – AEON MALL Tan Phu Celadon
  2. Le Hoanh Cam Tu – Labella – AEON MALL Tan Phu Celadon
  3. Nguyen Yen Nhi – Time Station Neo – AEON MALL Binh Duong Canary
  4. Nguyen Kim Hoang – The Face Shop – AEON MALL Binh Duong Canary
  5. Cao Ngoc Anh Duong – Baskin Robbins – AEON MALL Binh Tan
  6. Vo Thi Thien Ngan – Okia – AEON MALL Binh Tan
  7. Ha Van Duong – Swensen’s – AEON MALL Long Bien
  8. Nguyen Dieu Linh – Watch Gallery – AEON MALL Long Bien
8 outstanding contestants competed in the final round of Role Play Contest 2018

In the final round, contestants are challenged to convince customers to purchase any of 5 registered products within 5 minutes by showing their flexible approach, great product understanding and proper attitude. Mr. Ha Van Duong from Swensen’s, AEON MALL Long Bien has become the winner of the contest. Meanwhile, Ms. Nguyen Yen Nhi from Time Station Neo, AEON MALL Binh Duong Canary and Ms. Le Thi Mai Phuong from H.I.S Song Han, AEON MALL Tan Phu Celadon has become the second and third runner up of the competition respectively.

“The past five months of this competition has been such a good time for me and my colleagues. This is the first time we have the opportunity to express ourselves and the skills that we have practiced everyday. I have learnt a lot from Japanese experts and other contestants that will be the big motivation for me as well as others to carry out our mission of serving customers better”, Mr. Ha Van Duong said.

Mr. Ha Van Duong from Swensen’s – AEON MALL Long Bien has become the winner

Sharing his thoughts about the contest, Mr. Iwamura Yasutsugu – General Director of AEONMALL Vietnam, said: “As a specialist shopping mall developer aiming to benefit the community and create a lifestyle for the future, AEONMALL Viet Nam always offers Vietnamese customers standard caring service completely the same as in Japan. We believe that tenant staff is one of the most important factors determining the success of this great mission. Role Play Contest 2018 is a way for us to honor those employees who have wholeheartedly pursued AEONMALL’s business philosophy.”

Mr. Iwamura Yasutsugu – General Director of AEONMALL Vietnam shared his thought at the final round

At AEONMALL Viet Nam, the philosophy in every business activity is “Customer First”. Role Play Contest 2018 is an activity that strongly contributes to enhance this philosophy. Apart from always preparing the best equipment system and attractive products for customers, the company always wants each employee to understand the importance of smiling, greetings and providing services that make customers satisfied. Therefore, prior to this contest, the company has been focusing on training staff and improving customer service quality; all tenant staff have to undergo serious training on every details before working at any of AEONMALL Vietnam shopping malls.

Role Play Contest will become an annual activity at AEONMALL for all tenant staffs to express themselves