The Hanoi Agriculture Fair 2021 is held annually to support businesses in introducing products; connecting and seeking opportunities for cooperation and market expansion for agricultural products consumption; as well as, accessing to a modern retail distribution system.
In 2021, the fair was organized at AEON MALLs in Hanoi: AEON MALL Long Bien and AEON MALL Ha Dong. The fair welcomed total 72 businesses to display agricultural and OCOP-labeled products, regional specialties of Hanoi and 14 provinces and cities including Cao Bang, Ha Giang, Lao Cai, Tuyen Quang, Thai Nguyen, Hoa Binh, Hai Phong, Hai Duong, Nam Dinh, Ninh Binh, Thanh Hoa, Nghe An, Lam Dong, Ba Ria – Vung Tau.
Speaking at the opening ceremony, Mr. Nguyen Anh Duong – Director of Hanoi Promotion Agency said that the fair has been held annually since 2019 at AEON MALLs in Hanoi, according to the Memorandum of Understanding between Hanoi City and AEON Group. It creates opportunities for businesses to access the modern Japanese retail, thereby help to expand markets through the distribution system of AEON Group.
General Director of AEONMALL Vietnam Co., Ltd. – Mr. Nakagawa Tetsuyuki shared: The fair is an opportunity for both domestic and foreign consumers as well as retailers to have the opportunity to access great products of Vietnam. Many high-quality Vietnamese products have been exported to the international market through the AEON group. Hopefully, through these opportunities, AEON group can cooperate to expand the export network more widely.
Based on the basic philosophy of AEON Group “Pursuing peace, respecting humanity, and contributing to local communities, always with the customer’s point of view as its core”, AEON group and the group’s subsidiaries, including AEONMALL Vietnam has been making many efforts to implement the Sustainable Development Goals. The cooperation with Hanoi city to organize the “Hanoi Agricultural Fair” is one of the significant actions. AEON Group will continue to contribute to enhancing the lifestyle of Vietnamese people, engaging with the local community to support sustainable production activities with the goal of becoming a business that recognized and beloved by local people.